Songs Selling Films: Popular Music in Movie Trailers
28 Feb
Okay, so I should have published this one weeks ago, but between a new job, and a whole bunch of other stuff, I’ve been slack.
What I’m going to touch on today are some of the wonderful trailers that use a single song as the music for their trailer. That song has to essentially score the trailer, sell the tone, and not leave an audience disappointed with the score the receive with the finished film. The examples I’m using are primarily from some of my favourite bands, so if you don’t like Smashing Pumpkins or Nine Inch Nails, you’ll probably be a little bit less interested, but them’s the breaks. Write your own blog, or respond here if there’s some great ones you think I’ve missed out!
Willard
You know someone in the marketing department knew exactly what to put with this one. Or he Googled “rat + lyrics” into Google. But when the bass line to one of the most recognizable rock songs of the 90s kicks in at about 50 seconds, it’s the shit. Sure, the repetition of “despite all my rage I’m still just a rat in a cage” is a bit weak, but it works for the most part. Being a complete fan of Crispin Glover, and having dug The X-Files and Final Destination, I was down for this flick, and it’s still a fun B grade horror movie.
Watchmen
Another Smashing Pumpkins track. However this one has the most fantastic use of intertextuality I’ve come across in a trailer. Back in 1997, Smashing Pumpkins recorded two tracks for the Batman & Robin soundtrack; “The End is the Beginning is the End” and “The Beginning is the End is the Beginning”. TEITBITE (as it’s known among Pumpkinheads) was the lead single for Batman & Robin’s soundtrack, while the alternate version (TBITEITB) is the darker version only on the full soundtrack album. The message? Remember Batman & Robin? This. Ain’t. It. A perfect way to give message that this is a dark comic book movie, gritty, grimy, and with only limited nipples on costumes. It became an iTunes hit, and the band started playing it on tour around the time of Watchmen’s theatrical release.
Terminator: Salvation
Okay, so this film is hardly a great piece of work. In fact, it’s far closer to being a piece of shit. McG can fuck himself, and that’s coming from a guy who likes the first Charlie’s Angels (Crispin Glover owns it). Using a new remix (with live drums) of Nine Inch Nails’ “The Day the World Went Away” (originally released on 1999′s The Fragile double-album), the editing on this trailer is superb. Sells the tone, sells the concept, and has the Terminator theme just at the end. The moment of Bale coming face to face with Worthington is perfectly timed with the titular lyric. Yeah, it suckered me. Insult to injury? It ain’t on the fuckin’ Blu-ray.
Trivia: Terminator: Salvation was one of the films that the group of Xoe, Adrian and myself (along with Sam Winzar) would take in on opening day at an early afternoon session, as none of us were working jobs with regular hours. It became the genesis of Mark It! Movie Reviews.
PS: Apologies for the crappy sound, I’ll endeavour to upload a better quality version at some point.
300
The Social Network
The only song on this list that isn’t performed by the original artist. Covered by Scala & Kolacny Brothers – a Belgian all-girls choir, Radiohead’s paean to awkwardness is perfectly in sync with Fincher and Sorkin’s depiction of Mark Zuckerberg. It’s creepy, haunting, and reaches that crescendo just at the right moment. Sure, it’s not the best cover of the track (Sad Kermit takes that title, with Prince also nailing an incredible version live at Coachella), but it’s damn good and gives you the idea that “the facebook movie” that you’ve heard about might not just be a stupid teen comedy.







